Are YOU missing out on sales because you don’t have reviews to share? Let me ask you a question… When you need to buy anything for your self, your home or the kids, what do you do? If you’re like me, chances are you do one of the following two things or maybe you do […]

How would you like to have every single customer make multiple purchases with you every time they shop? A lot, right? I know! It’s totally possible. The question is how do you make it super-simple, easy and in fact, a total no-brainer for them to fill up their virtual cart with a ton of products […]

The stats are in. The writing is on the wall. Video is here to stay and you need to pay attention to it, if you haven’t already. Whether you have a product-based business or a service-oriented one, videos will help you form a personal connection with customers and help them learn more about what you […]

They say you should never mix business with friendships. I don’t know about ‘them’ or in fact, who “they” are;)  but I disagree. The thing is that over the last 5 years, some of the people that we’ve deeply enjoyed doing business with have all started off as our friends. We’ve shared stories about our […]

Want to know what makes me decide on a purchase when I’m shopping for birthday gifts and Christmas presents? Free gift wrapping. No kidding!! Honestly, I hate giftwrapping. I can never do it right and make presents pretty. So, I’m always extra grateful when a store offers complimentary gift wrapping! With the holidays around the […]

Are YOU using engaged email marketing? In the last challenge, we focused on creating an amazing email opt-in to help build your list. And I sure hope you’ve at least whipped up an idea for an opt-in if not nailed the dish completely. Today, it’s about really reaching out to your email list. You have […]

Do you think email opt ins are only for folks, like coaches and consultants? Think again. Nearly all eCommerce sites and service providers have an email opt in these days. But the trick is to have an email opt-in that brings you customers, increases sales and promotes business. How do you do that? By creating […]

“Would you like to hear the specials?” “The specials tonight are…” “Check out our season specials this week only!” Nearly every single restaurant Mayank and I visit tempt us with their specials. Nearly always do I order something from the special menu whenever it’s presented. The reason is simple. It’s special, one-of-a-kind and triggers your […]

28% shoppers abandon their carts when presented with unexpected shipping charges. {source: Kissmetrics} 47% of all online orders include free shipping (source: monetate) What would YOU do with 47% MORE orders? Or even 28% more? How would that impact your bottom line? Today’s #GetMoreCustomers tip is more for people in the retail segment who have […]