Last updated on September 18th, 2020
The blog
Five Post-Purchase Emails Course Creators Should Send to Improve Student Experience and Increase Sales
Post-purchase emails are a given in the eCommerce and SaaS worlds. Not so much in the online...
The Ultimate Guide to Service Pricing Strategies for Copywriters Who Want Profitability and Peace-of-Mind
Service pricing strategies run alllll over the place. Let’s be honest… Pricing services can feel...
How to Increase Course Value and Impact with Intentional Bonuses: 25 Detailed Ideas (and Examples) for Course Creators
Want to increase the course value for your online program? BONUSES are an easy way to do this. ...
Pre-Launch Marketing Strategies for Course Creators Who Want Richer Connection and Higher Conversions
Pre-launch marketing. That often-awkward phase in most launches where you're not sure are you...
Growth-Focused? Upgrade Your Copywriter Skills with Cross-Skilling to Stand Out in Niched-Down Markets
As far as copywriter skills go, growth is integral to everything we do. Whether it is adding...
Online Course Marketing 101: How to Optimize an Offer Before Putting it On the Digital Shelves
Attn: experienced launch copywriters — if “offer optimization” is NOT a line item on your service...
Flash Sales Strategies for Course Creators: How to Plan a Standout Seasonal Sales Campaign with Confidence
Flash sales can be a really smart move for online course creators and creative entrepreneurs....
How to Charge More as a Launch Copywriter
Chances are you’ve heard this mantra echo in the online space: Charge your worth. But what exactly...
3 Startlingly Simple Sales Strategies for Course Creators: How to Ditch Claims and Step Up the Credibility and Connection
You aren’t imagining it. The already crowded online course creation marketplace is getting tight....
Build Your Launch-Ready Email List with Course-Specific Opt-in Pages That Convert: Opt-in Page Examples, How-tos, and More!
Google "opt-in page examples" and you get millions of results. Mainly from landing page builders...
