eBook promotion. Hearing these two words can, honestly, make even the most veteran eBook authors feel like smashing their laptop more than the thought of actually writing that eBook. How do I know? Well, after writing 10 eBooks for myself and another 10-odd for clients, I know a bit {okay, way more than a bit!} […]
Pinterest is more than crafts, décor and fashion. Way more than that. In fact, it is a fantastic way for bloggers, writers, eBook authors to create a community around their content. We’ve already talked about basic and beginner Pinterest marketing tips on the blog earlier… but today, today is different. Today we’re gonna look […]
Today’s #GetMoreCustomers strategy is ALL about partying! Yep. You read that right. But there’s a twist. The strategy is all about… Partying with your peeps and with purpose. Biz folks tend to call these “parties” Ask Me Anything sessions. I prefer… parties 😉 They’re super fun to do and an informal party takes next to […]
Are you a smallbiz owner wanting to make a big splash, reading social media tips for small businesses and wondering if you should, instead, be looking at the big brands and see how you can simply replicate their strategy? If so, let me stop you right there. Being a small business owner has several advantages. One of […]
Social media overwhelm- the number ONE reason why most business owners possibly dislike or even, hate a {almost} free and amazingly FUN way of building their online presence. However, it is natural to be overwhelmed with social media? Why? Time. Or the lack of it is what keeps most busy, multi-tasking entrepreneurs from building communities that […]
Social media time management or “productivizing” our time on networks, like Facebook, Pinterest or Instagram is KEY if we want to get things done while also getting result from online networking. The simple truth is this: unless you’re someone whose job it is to be on social media {ahem, like yours truly!} you don’t need to […]
Social media content. Dr. Seuss. Yeah, I know, but hear me out and it’ll all make perfect sense. Manini is a HUGE fan of Dr. Seuss. If you follow me on Facebook, you’d probably have seen this update a few months ago. So, y’know, I’m all for finding inspiration in the simplest of places, and […]
Social media content is, in my humble opinion, the cornerstone for any social media marketing plan. I mean, you can go ahead, and create the most stunning, branded profiles on all the networks you want, but let’s face it… if your content isn’t any good, it isn’t going to engage, attract, and most importantly inspire […]
A social media calendar is the first thing I create for a client once I’ve gotten their “getting started” questionnaires back. Why? Oh, so many reasons for it: First up and most importantly, it helps create a planned and cohesive strategy with our online content. It helps us to see what content is working […]
As you know, we manage small business social media communities for several industry leaders and time-starved entrepreneurs worldwide. Considering I spend a bucketload of time on Facebook, Pinterest, Twitter and Instagram, I get to see a whole lot of small businesses’ social media “bad manners” in action. Yep, the Mom in me gets all […]
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