I know. You’re wondering what is “productivize”? It is a totally made up word that we love around here in the Social Media Direct kitchen {read: office}. Productivize means to optimize productivity and profitability. Essentially it sums up what we’d like social media to be for a small business owner. Productive. Profitable. Optimized. With that […]
Have you been following our series on cool Pinterest tools? We’ve shared tools to help you schedule pins as well as set up alerts for when someone pins something from your site. So, do check those out. The Pinterest tool that we’re sharing today is awesome simply because it lets you create beautiful pins and […]
The last time I checked I’d liked around 1600 pages on Facebook! Yep, 1600. That was also the time I decided that if I really wanted to connect with these pages and businesses, I needed to organize my Facebook page likes so that I can actually see their updates regularly. You see, as a […]
As a small business owner, being on Twitter is pretty much a given, especially if your target audience hangs out there. But how do you ensure that you don’t just faff around and while away your time but make your Twitter presence actually bring you sales and leads? Here are some fun ways to spice […]
Does your small business have a Twitter account that doesn’t seem to be engaging followers or generating leads for you? Chances are you haven’t created a Twitter presence that is “en-teractive”. Yes, I totally made up that word to describe a brand that is both engaging and interactive on Twitter, and ‘enters’ the online […]
Pinterest has quickly grown into a very popular social networking site. It offers some great uses for small businesses just like other social networking sites such as Facebook or Twitter. While we’d discussed how Pinterest can help small businesses to direct traffic to their website, collaborate with other businesses or individuals and for branding of […]
Pinterest in the last 6-9 months has become the social media network to watch out for. In a world of social networks dominated by posts and tweets, Pinterest offers a refreshingly, visual medium to connect with users across the globe What Really is Pinterest? Pinterest is a virtual ‘Pinboard’ that allows you to bring together […]
Do you want to make 2012 a kickass year for your small business? Reach out to newer markets? Tap into your existing customer base? Launch new products? Then, grab a pen and paper and read on. These 12 social media marketing goals will not only help you set realistic, actionable plans but also spur you […]
In 2004, the world changed as we know it, Facebook was born and a couple of years later, Twitter was launched. Social Networking these days has become a must have for businesses of all size & types. You can’t blame them. After all, which other medium can get your company’s name, brand and product information in […]
One of the most common reasons small businesses get overwhelmed by social networking is because they jump on the bandwagon filled with enthusiasm and then, in the midst of all the busyness of business can’t afford to keep up with all the tweeting, facebooking, and posting. So, more often than not, you find Twitter profiles […]
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