by Prerna Malik | Small Business Resources, Social Media Tools and Resources
I’m SO thrilled, you guys!! Y’see…One of the things that I’m super passionate about is crafting a social media presence that thrives on being social rather than social. For me, community building is all about sharing great content that resonates with your...
by Prerna Malik | Social Media Tips and Tricks
Social media content. Dr. Seuss. Yeah, I know, but hear me out and it’ll all make perfect sense. Manini is a HUGE fan of Dr. Seuss. If you follow me on Facebook, you’d probably have seen this update a few months ago. So, y’know, I’m all for finding inspiration in the...
by Prerna Malik | Social Media Tips and Tricks
Social media content is, in my humble opinion, the cornerstone for any social media marketing plan. I mean, you can go ahead, and create the most stunning, branded profiles on all the networks you want, but let’s face it… if your content isn’t any good, it isn’t going...
by Prerna Malik | Social Media Tips and Tricks, Social Media Tools and Resources
A social media calendar is the first thing I create for a client once I’ve gotten their “getting started” questionnaires back. Why? Oh, so many reasons for it: First up and most importantly, it helps create a planned and cohesive strategy with our online...
by Prerna Malik | Social Media Tips and Tricks
As you know, we manage small business social media communities for several industry leaders and time-starved entrepreneurs worldwide. Considering I spend a bucketload of time on Facebook, Pinterest, Twitter and Instagram, I get to see a whole lot of small...