“Ready To Sell is probably the best course I’ve invested in – and I’ve joined A LOT. Crawling inside Prerna’s brain and soaking up her genius insights into launch strategy has been a game-changer.”

“In the last decade, I have certified maybe a dozen copywriters out of hundreds of hopefuls – and Prerna is one of the few.

She’s earned her spot as a recognized conversion copywriter for all the reasons you hope: she’s a badass copywriter who loves measurably increasing conversions while also solving for UX, SEO and more.

But even more than that? She’s one of those rare copywriters who actually loves this work. Really loves it. Like, loves it loves it. And it shows in her writing. Because it’s not JUST about the sale. And it’s not JUST about hitting deadlines. And it’s not JUST about repeatable results. It’s also about caring. You can’t teach that.

But you can buy that. When you hire Prerna.”

“Prerna helped us out so much with building one of our funnels AND creating the copy for one of our evergreen funnels that leads into one of our courses. She did a lot of research. She did a lot more than I actually expected to dive really into the psyche of our target audience.

And she actually had interviews with some of our students and pulled out so much great information that then ended up onto the sales page and perfectly positioned our course for success. And we have seen positive results from that. I can’t speak more highly about Prerna and working with her. She is a master at her craft. And not only that, she makes you feel very welcome and she just knows how to do it.

So if you are thinking about working with her, do it because we’re going to continue to work with her on my team and you should too.”

“Prerna has this uncanny ability to take drab, dull, lacklustre text and turning it into something magical that also SELLS. There are many “cute” copywriters out there…you know the ones who sprinkle a bit of slang, a bit of cussing and words like “darling” and “lovely” and “sweetheart” to shock people or to get their point across. But there are very few like Prerna who are strategic in their use of personality so that it doesn’t overshadow the core objective of COPY…which is to SELL THE DAMN THING!

Hire her if you want to make money from your copy or keep working with “cute” copywriters who just make you feel good.”

I trust her that much because her work is that good.

“I remember a year ago I outsourced basic newsletters to Prerna and her team, and now that relationship has evolved to her recently helping us with our 7-figure course launch.

I trust her that much because her work is that good. I have outsourced so many projects to Prerna, be it newsletters, evergreen sequences, sales pages, live launches and even mapping out our entire launch strategy. A lot of that was attributed to Prerna’s help and you would never expect that from a copywriter.

Honestly, Prerna and team, they don’t just do copywriting. What I appreciate most about them is they are so focused on sales and strategy.  

I’ve worked with other copywriters in the past and they just write, copy and then disappear. And I just so appreciate a copywriter that actually speaks a business owner’s language and that is so rare to find in copywriters.

And so that’s just a little taste of the magic that you can unlock when you work with Content Bistro.”

“I loved getting to learn from Prerna and see her approach to her work! It’s really helped shape how I’m approaching my own client work. 

And as a copywriter who doesn’t have oodles of launch experience, seeing all of the launch possibilities laid out super clearly was incredibly helpful.

I also loved the Tearoom! Even though I wasn’t able to be super active there—I’ve been dealing with some chronic illness stuff the past few months, so work & learning were on the back burner—I did love reading all of the posts and advice. I’m really glad that I have a group to turn to for copywriter-specific questions going forward!

I loved that RTS covered EVERYTHING about launch copy. 

I was never left wondering, “well what about X?” I especially loved the bonus you offered with the plug-and-play launch flows—I’ve referenced those so many times in the past few months!

RTS really helped me see the full picture of selling courses. I was already a strong sales page writer, but I had never before helped clients with the whole enchilada of planning the launch, creating content, and writing complex email sequences. 

I feel incredibly equipped to tackle a launch that requires all of these moving pieces going forward.”

“The flexibility of the non-template templates, the huge amount of strategic wisdom you bring, the lovely supportive atmosphere of the people involved. 

Lots of support with the FB group and coaching calls.

I appreciated the focus on practical strategy. It helped me look at sales more holistically, less as separate tactical pieces but more a whole interconnected strategy.”

“The depth of content/learning and high touch nature is like no other course I’ve done.

The MOST valuable part for me was the discussion and feedback in the FB group and in my copy docs.

Ready-to-Sell helped me see the plethora of options for selling and helped me organize my ideas for copywriting (via the frameworks/formulas that you share) and getting an inside look at Prerna’s copywriting and strategy brain was incredible.“

Ready-to-Sell is literally JAM PACKED with incredible information. I was really resistant to some of the concepts (like… ask my audience what they really think through surveys and interviews?! Yikes! Scary!), but Prerna was totally right. It was really helpful, and it worked! I was able to craft something that connected with my audience and brought in almost as many sales in a few weeks as the last year combined. I am still working on implementing everything from the course, but I’m so grateful I joined! The community has been incredibly supportive, and the weekly calls left me feeling excited and equipped to write, strategize, and help my clients succeed.  

I have learned SO much about how to strategize for sales, beginning at the very first step of the process. I feel confident that I can use these steps to sell anything because they’re backed by data, they’re not sleazy, and they’re aimed at being supportive to clients.

“I love that RTS offers recipes that provide the foundation for creating your unique recipe and letting your voice shine through, so no cookie-cutter copy.

And that you give suggestions for which recipe to use depending on the outcome you’re after as well as what you’ve seen work best for specific products/services and price ranges.

The biggest difference though is YOU.

And that you truly care about supporting us as we go through the course, as is clearly evident in the loom videos to offer feedback, the personal comments and suggestions in the FB group etc.

Many other courses out there teach templates, give a few examples, and then leave you to it. If you’re lucky they’ll have a few group coaching calls added in where you may or may not get your questions answered… and definitely no valuable critiques on copy that are actually helpful..

I was in another course where I’d sent in my package outline and received 3 lines of generic feedback that could have been sent to everybody in the group. Needless to say, I won’t be back for more there.

And the other thing that makes all of this so special is the small group size vs 100s and getting lost in the crowd.

I loved the group calls and learning from feedback for others as that often sparked the inspiration for what I was working on and also really helped to let the teachings ‘land’ because of real-life examples.”

“The best part was learning from Prerna and being surrounded by an amazing community of talented folks. I loved the expert sessions too. Super valuable. Biggest aha (when you suggested how to add zing to my digital product. The bonus idea was great!)

I love that it doesn’t feel cookie-cutter-ish. The recipes are truly recipes. I can take something and add my twist to it.

I loved seeing the guest expert session (Gina) on what you do AFTER you’ve sold the course. Lots of course creators drop the bomb on that. It’s something I’m going to strongly recommend to my clients. 

I also love the fact that you can plan an evergreen content calendar on how to keep your course on top of mind when you want to sell daily (something I want to do for my digital product)”

“RTS gave me the tools I need to confidently share about my course and help more people!

I’ve never taken a copywriting course, so this was all gold for me. I learned so many new strategies that will help me in all aspects of my business! Emails, social media, sales pages—all the things! I just loved that it addressed so many different aspects of a business in such a practical and USABLE way!

I feel like I finally have all the pieces to the puzzle. I know how to create an online course and I know how to teach, but learning how to market and sell the course is another skill set.”

“The BEST part of RTS was getting to learn from Prerna through the course modules. I really loved the colorful workbooks and slides that came with each of the modules. 

It was also beneficial to have Google Docs to use for copywriting projects. One of my other fav parts of RTS was the Facebook group. It was really helpful to read, ask questions, and provide feedback to the group. 

My biggest a-ha moment was realizing the amount of research that’s needed before writing copy for clients. It’s so important to understand the client, their audience, and their market before even writing one word of copy! 

RTS combined copywriting with strategy that works! It was beneficial to have a course that combined copywriters AND course creators as well. The copywriting courses I’ve taken are strictly for copywriters, but it was great to get a perspective from successful course creators about strategy as well!”

“The BEST part was the incredible talented and beautiful people I had the opportunity to meet! It was also amazing to get feedback on my actual opt-in and sales page. So. Very. Helpful.

I learned a TON…especially since it was my first copywriting training experience ever.

What was really great is that it helped me understand the overall strategy and concept of what I need in place to sell my course and my services.

The strategy piece is incredibly valuable. The way you’ve broken everything down into a system was very helpful. Being able to walk through the steps to create each aspect of the strategy was incredibly valuable to me! It helped me understand the overall purpose of the sales strategy.

Also, the biz bestie calls have been so great, that we plan to continue meeting up, at least once a month in the future!”

“You always offer a lot of personal touches, and this program was not different. I also loved the fact that you shared leads, which most course creators don’t do.

The community aspect was strong. I usually feel a little out of place in predominantly white communities as most people already know each other, including the course creator, and I would feel like the new girl, not sure about group norms.  The fact that it was a small community also helped in forming meaningful relationships with others. Kim just tagged me on a post and now I am speaking on a podcast on growing your email list with quiz funnels next month.

Prerna, you made everyone feel right at home and made it really easy for us to connect and form relationships.

“The course content is most excellent, and the best part definitely is access to Prerna, and occasionally, Mayank! I enjoyed studying so much, and the research part was the best. 

My latest win so far is sending a proposal with everything I learned in RTS for $12,700. Very, very excited to send more, and to get them accepted 🙂

No other copy program dives into processes as you do. 

That research module was everything. The flow felt natural and I was able to put everything from the program in a proposal that I’m crossing my fingers will get accepted. 

The Tearoom is a gold mine! A lot of courses have Facebook groups and do say “ask us anything” but I have seen only you guys actually giving usable answers and advice. No question feels off-limit and your generosity is appreciated!

Ready to Sell connected the dots for me. It put everything that I needed to do to ensure success for my clients in a neat course and made the whole “launch copywriting” thing less intimidating. I feel like I can do it now!”

“The BEST part is that Ready-To-Sell is loaded with strategies for launching live and evergreen courses. I admire your copywriting so learning your copywriting frameworks for the sales page, landing page, and email sequences was AMAZING. 

But what I loved the MOST was module one – eCoursesystem for research because that’s the groundwork for writing powerful copy.

Ready-To-Sell equipped me with sales page and landing page frameworks and getting to know when to implement a specific framework strategically is GOLD.

As a copywriter, RTS helped me approach copywriting with a macro perspective of sales, especially for coaches and courses.”

“Ooof, you want me to choose just one thing?! Okay. Fine. I can do that. Probably. I really enjoyed seeing the behind-the-scenes of your thought process when it comes to writing launch copy that sells. 

Now that I know what the building blocks are, I don’t have to rely on templates anymore – or spend hours trying to build something from scratch every time I start a new client project.

Instead, I can take those building blocks and add my own creative spin to them – resulting in copy that’s both persuasive and WAY more fun to read.

I really appreciated that you showed us the thought process/building blocks/recipes behind each copy asset instead of just giving us some templates to work with. It’s also one of the only programs I’ve taken where the bonuses are actually USEFUL. 

Oh, and your involvement in the community + the support you provide (to past and current students alike) is unparalleled. I never feel like a number with you guys.Also, no one else has ever sent me cookies. #sogood

I’ve never thought of funnels as “linear” per se, but the eCoursesystem module really helped me see all the different options we have for creating a sales system that goes beyond a sales page + a couple of emails.”