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Social is my sauce. That’s right.
I love social media.
I love it’s ever-changing, never-dull nature.
Most importantly, I love how easy it is to build a brand and get more customers while creating connections and community.
Today’s #GetMoreCustomers strategy, naturally, is all about boosting your social media presence with engagement and get people to buy from you without you feeling like a smarmy salesperson.
Why social? Well, because that’s where most of your customers spend a ton of their time.
Here are the numbers that don’t lie…
According to a Nielson report on social media, Americans spend 3 times as much time on social networking sites as they do reading email. Yep, not just that, 70 percent of users shop online.
So, yeah, social is where sales are at.
You just need to make sure you are nailing your social media strategy right because people don’t want to be sold to constantly. They want to be heard, engaged, excited and inspired.
On that note, your Get More Customers challenge for today is to give your social networks a good overhaul.
Spend 10 minutes reviewing:
:: how updated and current is your social media profile information, including cover and profile photos and links
::how often have you been posting,
::how many of your updates are sales updates and,
::on a scale of 1 to 5 with 5 being highly engaged, how engaged is your community.
Next, download or open up your free copy of Social Sizzle and rework your strategy to make it high on engagement that will then lead to more sales.
You can also dig into the social tips right here to gives your sales a real shot in the arm.
Tomorrow we’ll be talking about answering customer questions and how they can help boost your sales.
So, don’t forget to come back here for Day 8 of the Get More Customers 31 Day challenge.