Last updated on August 2nd, 2023
Conversion-Friendly, Personality-Packed Emails for a Steady Stack of Sales
Excitingly Evergreen is the perfect-for-profitability, done-for-you service for ROI-ready online educators who want a high-converting email sequence that sells their course on autopilot, all year round.
This is for you if you’re done with the hectic hustle of live launches and want the elegant ease of evergreen sales.
Excitingly Evergreen is your very own Michelin-starred copywriting service for a steady stream of course sales. Ka-ching!
This is a high-touch, high-impact service for you if you don’t want to bleed brain cells trying to figure out the best strategy for your evergreen funnel and then, continue to wrestle with writing a slew of emails that blend authenticity, value, authority and conversion.
Ends the overwhelm around writing all the emails you need in one stress-free swoop.
A ready-to-deploy, conversion-optimized evergreen launch
16-email sequence tailored perfectly for your online program.
The Conversion Brew ® deep dive questionnaire to clearly understand what we’re offering, why and to whom.
A 60-90 minute Copy Kickoff Call to peel back the layers behind your business’s vision, your audience, and your program.
3-5 customer interviews (OR in-depth survey setup and data mining) to unlock the real reasons your clients love your program, what are their psychological motivations and what do they really want to accomplish.
Competition research to help you spotlight what makes your program the perfect fit for your audience.
A robust course audit to completely understand your program so we can make it really stand out in a crowded marketplace.
Data mining to draw out industry-related insights and trends.
1x Confirmation Email: Your opt-in confirmation email has the highest open and click-rates. Let’s leverage that to build a solid relationship with your new subscribers.
3x email webinar invite sequence: Invite your current list to attend your webinar. Create genuine excitement and buzz with a value-first approach. Not only will your current subscribers learn from you, they’ll also be your best buyers as well!!
4x email webinar show-up sequence: Pour rocket fuel on webinar show up rates so you can educate your audience and pitch your program with confidence.
8x email post-webinar sales sequence: Continue to build the connection with webinar registrants and empower them to make an intelligent, informed choice with your post-webinar sales sequence.
The Conversion Camp: Designed for Optimal Funnel Performance
1:1 Evergreen Launch Strategy Session (Value: $750)
Even before we start writing a single word, we’ll meet for a 60-minute launch strategy session to map out your funnel or audit your existing funnel so we can ensure that when you deploy your new Excitingly Evergreen funnel, it runs like a Swiss watch. With scientific precision.
Post-Implementation Optimization Call (Value: $500)
90-days after you implement your evergreen funnel, we’ll meet for an optimization call to review what’s working well and what could be better.
THE Itty-Bitty, Nitty-Gritty Details
Here’s what you absolutely need to know:
If you send in all your info on schedule, you’ll get your emails in 6 short weeks, ready to load into your CRM.
Each email will include subject line options for split-testing.
Each email will be wireframed so you know exactly how to format them, what images to include, where to add GIFs and which ones and MORE… for an optimal user experience and stronger conversions.
But if you don’t have your eCourse ready right now or you need more time,
that’s okay, because the package has YEAR-LONG validity.
So if you know you’ll need this,
now will be a good time to snap up a spot because…
This package is a make-your-wallet-smile investment of
$12998 $10998 [OR]
3 equal payments of $3666
Not-so-fine-print: This is only for online course creators and those who want to sell a course in evergreen, always-on mode. There are TWO rounds of revisions included as long as the scope of the package doesn’t change. There are no refunds since this is creative work.
Who’s the Copywriter behind
Hi! I’m Prerna Malik,
a Copyhackers-certified conversion copywriter and co-founder of Content Bistro.
I’ve worked on hundreds (yes, you read that right: hundreds) of evergreen funnels and know exactly what works and more importantly, what doesn’t.
Here’s what legends like
Vanessa Lau, Pat Flynn, Joanna Wiebe and others have to say
about my crazy-good copywriting skills.
“Content Bistro has changed my business…”
– Vanessa Lau, VanessaLau.com
“Prerna is a master at her craft…”
– Pat Flynn, Smart Passive Income
... she loves measurably increasing conversions while also solving for UX, SEO and more.
“In the last decade, I have certified maybe a dozen copywriters out of hundreds of hopefuls – and Prerna is one of the few. She’s earned her spot as a recognized conversion copywriter for all the reasons you hope: she’s a badass copywriter who loves measurably increasing conversions while also solving for UX, SEO and more. But even more than that? She’s one of those rare copywriters who actually loves this work. Really loves it. Like, loves it loves it. And it shows in her writing. Because it’s not JUST about the sale. And it’s not JUST about hitting deadlines. And it’s not JUST about repeatable results. It’s also about caring. You can’t teach that. But you can buy that. When you hire Prerna.”
... hit our sales goal of one course per day!
“I loved the copy that Prerna wrote for my sales page and evergreen email sequence. But the ultimate test was seeing if it converted. And it did! Using the new copywriting and sales sequence we had our biggest promotion ever! Almost THREE times more than our previous promotion! And now that it is set up on “evergreen”, we hit our sales goal of one course per day — something I’ve been trying to reach for over a year! I would definitely say investing in working with Prerna on our evergreen launch copy was worth it :)”
Cassidy Northrup Tuttle,
Succulents and Sunshine
My income has skyrocketed… my courses are now earning over $20K a month!
“I love Prerna! She has helped me and my business sooo much! Not only has she helped me to grow my business – but she’s also helped me to realize my self-worth as a business owner. When I first began to receive copy from Prerna – I was like “YES – that’s exactly what I wanted to say!!” ( but didn’t know how…lol). When we first started – it was for one product and one sales page. Our relationship has expanded into over 15 (FIFTEEN!) sales pages and full-blown evergreen funnels, including social media posts, blog content and so much more! Not only that, but my income has also tripled! When we first started – I was earning approx.. $5,000 – $6,000 a month with my existing course and sales page – so it was a very difficult decision for me to invest so much in a copywriter and pray that it works out. But let me tell you – My income has skyrocketed! My courses are now earning over $20k a month. I’ve forewarned Prerna that she is “stuck with me” for at least another year or so!!”
Founder and Lead Trainer, Affinity Real Estate and Mortgage Services