by Prerna Malik | Life of a Smallbiz Owner, Productivity for Business Owners, Tips and Ideas
The challenge of how to be productive at home is a big one. Throw in the holidays — travel, celebrations, time away — and it feels downright overwhelming. Now the fact is … We love the holidays. It’s an excuse to step away from your normal routine and spend more time...
by Prerna Malik | Life of a Smallbiz Owner, Productivity for Business Owners, Tips and Ideas
Last updated on October 14th, 2022Being an entrepreneur can quite frankly be exhausting because you have a never-ending list of to-dos and staying productive can be a “to-do” in itself. However, while you definitely don’t want to hustle 24/7, you do want a...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on January 25th, 2023Post-purchase emails are a given in the eCommerce and SaaS worlds. Not so much in the online course world. I mean … most post-purchase emails for courses look like the example below: Hello, FNAME. You’re IN! Here are your login...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on June 14th, 2022Service pricing strategies run alllll over the place. Let’s be honest… Pricing services can feel like riding an emotional Storm Mountain-style rollercoaster, complete with feeling a little sick-in-the-stomach along the way. BUT You...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on June 1st, 2022Want to increase the course value for your online program? BONUSES are an easy way to do this. However While every online course has them… most fail to live up to the hype. You see Bonuses are not ✨ glitter-wrapped rocks. Your...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on March 25th, 2022Pre-launch marketing. That often-awkward phase in most launches where you’re not sure are you doing too much or too little talking about your program. Kinda like me when I meet a new-to-me human. I either ramble a lot (and scare...
