by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
Riddle me this: What’s always on? And always green? . . . Answer: An evergreen course. As someone who specializes in ROI-focused conversion copy, evergreen course launches and funnels are one of the best areas for me to demonstrate my zone of genius. Case in point:...
by Mayank Malik | Online Marketing Simplified, Small Business Resources
One of the most common questions in most freelance groups and forums is, “How to price my services?” There is no doubt that pricing your services can be as challenging as learning to parallel park. Questions compete for brain space all the time… Do you charge as much...
by Prerna Malik | Online Marketing Simplified, Small Business Resources
Updated on September 2, 2020 This is part 2 of the 3-part series on creating #sustainablescale for your service-based business with productized services and profit-rich packages. Part 1 is where I shared how productizing helped us crack $210K while working fewer...
by Prerna Malik | Online Marketing Simplified, Small Business Resources
We just did the numbers for 2017 since the financial year in India closes on March 31st. We made $210K. Sure, this may not seem like a big deal in a world where million-dollar businesses crop up seemingly overnight. But for us… it is a H-U-G-E deal. We started...
by Prerna Malik | Online Marketing Simplified, Small Business Resources
Launching an eCourse isn’t for the faint of heart. As someone who’s launched several digital products and done-for-you services, I can vouch that with every launch you feel a bit braver but you still have the new-kid-in-class feeling! 😉 It’s...
by Mayank Malik | Online Marketing Simplified, Small Business Resources
What does a service-based business need the most? CLIENTS. Now… Most coaches and consultants will tell you that if you want to convert prospects into clients you need to: 1. Monetize your value or show what you bring to the table to your prospect. 2. Share...
