by Mayank Malik | Online Marketing Simplified, Small Business Resources
What does a service-based business need the most? CLIENTS. Now… Most coaches and consultants will tell you that if you want to convert prospects into clients you need to: 1. Monetize your value or show what you bring to the table to your prospect. 2. Share... 
by Prerna Malik | Online Marketing Simplified, Small Business Resources
Do you ever look at your planner or calendar at the end of the month and wonder… where did your time go? Because let’s be honest… the income doesn’t match up to the hours you’ve invested. You aren’t the only one and here’s the kicker… it isn’t even your fault. Yep.... 
by Prerna Malik | Online Marketing Simplified
In my last post on eBook marketing mistakes, I delved deep into the underbelly of selling eBooks, scratching at the painful mistakes that many authors make once they’ve written an eBook. The idea for this post came to me while writing that other one. Yes, the joys of... 
by Prerna Malik | Online Marketing Simplified
eBook marketing. The two words that every author dreads. Yes, it’s a fact. Y’see, we authors are a creative type. We love to write, create, let our imaginations and our words take wing. All the selling, planning, marketing makes us want to run and hide under snuggly... 
by Prerna Malik | Online Marketing Simplified, Small Business Resources
We recently wrapped up a humongous promo-style launch that we’d run for both Content Cookbook and The Social Spread. Before that we had a sold out launch with Easy-as-Pie eBook Marketing Recipe Book. While these two launches were certainly not our first two launches,... 
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Small Business Resources
When I started looking for testimonial samples to include in this mega-post, I did not think it would take me the better part of a day to do so. Yep. I mean testimonials are considered the Holy Grail of business, right? You’d think that finding flawless samples would... 
