by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on June 1st, 2022Want to increase the course value for your online program? BONUSES are an easy way to do this. However While every online course has them… most fail to live up to the hype. You see Bonuses are not ✨ glitter-wrapped rocks. Your...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on March 25th, 2022Pre-launch marketing. That often-awkward phase in most launches where you’re not sure are you doing too much or too little talking about your program. Kinda like me when I meet a new-to-me human. I either ramble a lot (and scare...
by Prerna Malik | Copywriting and Content Marketing, Life of a Smallbiz Owner, Tips and Ideas
Last updated on February 27th, 2022As far as copywriter skills go, growth is integral to everything we do. Whether it is adding “offer optimization” to our process or mastering the art of helping course creators re-launch with confidence, we’re always looking to...
by Prerna Malik | Copywriting and Content Marketing, Tips and Ideas
Last updated on February 1st, 2022Attn: experienced launch copywriters — if “offer optimization” is NOT a line item on your service menu or proposals, then you are letting a monster-sized authority-building opportunity pass by. Online course marketing IS part of what...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified, Tips and Ideas
Last updated on January 26th, 2022Flash sales can be a really smart move for online course creators and creative entrepreneurs. However, let’s be honest… Black Friday and Cyber Monday usually turn out to be the headliner “flash sales” events of...
