by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
The truth is while 6-figure and 7-figure launches DO happen (I’ve written for several of these!) there are also the launches that leak sales, cripple conversions, and slowly fade into oblivion. But no one ever brings this up. Because no one really wants to talk...
by Prerna Malik | Life of a Smallbiz Owner, Online Marketing Simplified
“My evergreen funnel is flawed.” “I tried evergreen launches and honestly… they didn’t work.” “Live launches are exhausting but at least, they convert.” If you’ve ever felt evergreen launches wouldn’t work for you or maybe you tried an evergreen launch only to...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
Selling an evergreen course is a multi-step process but it all starts with attracting subscribers who are ready to become students. Gone are the days when all you wanted (or needed!) was a BIG list. For you to grab attention in today’s distraction-driven world, you...
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
Riddle me this: What’s always on? And always green? . . . Answer: An evergreen course. As someone who specializes in ROI-focused conversion copy, evergreen course launches and funnels are one of the best areas for me to demonstrate my zone of genius. Case in point:...
by Prerna Malik | Copywriting and Content Marketing
Have you struggled with crafting sales copy only to end up with a pile of words that are mushy, goopy and lack persuasion and personality? Or maybe, you’ve been able to write a page that sounds good but sadly fails to get customers knocking wildly on your virtual...
