by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
Selling an evergreen course is a multi-step process but it all starts with attracting subscribers who are ready to become students. Gone are the days when all you wanted (or needed!) was a BIG list. For you to grab attention in today’s distraction-driven world, you... 
by Prerna Malik | Copywriting and Content Marketing, Online Marketing Simplified
Riddle me this: What’s always on? And always green? . . . Answer: An evergreen course. As someone who specializes in ROI-focused conversion copy, evergreen course launches and funnels are one of the best areas for me to demonstrate my zone of genius. Case in point:... by Prerna Malik | Copywriting and Content Marketing
Have you struggled with crafting sales copy only to end up with a pile of words that are mushy, goopy and lack persuasion and personality? Or maybe, you’ve been able to write a page that sounds good but sadly fails to get customers knocking wildly on your virtual... 
by Prerna Malik | Small Business Resources
Updated September 6, 2020 Continuing our series of posts on how to package and productize your services so you can make an easy 6-figures every year, just like we did, without having to constantly hustle your heart out or launch high-ticket group programs. If you... 
by Prerna Malik | Online Marketing Simplified, Small Business Resources
Updated on September 2, 2020 This is part 2 of the 3-part series on creating #sustainablescale for your service-based business with productized services and profit-rich packages. Part 1 is where I shared how productizing helped us crack $210K while working fewer... 
