Last updated on April 3rd, 2019

Now that you have a business blog, you need to populate it with content. How do you get that content? Well, you can either hire a business blogger {ahem!} or you can write your own brilliant piece.

However, writing can be easy for some and not-so-easy for some. So, how do you ensure that you make blogging for your business a less stressful and more exciting experience?

By getting yourself some inspiration and motivation.

This is what this post is all about – 30 ways to always have kickass content for your business blog. Yes, always.

Before you start reading the 30 ways, here’s what you need:

1. A notebook

2. A pen

3. 30 minutes for brainstorming topics for every ‘way’. I recommend choosing one way to create content for each week till you find the best fit for YOU.

Okay, here we go with 30 ways to always have business blog topics to write about:

1. Read blogs in your niche.

2. Read your competitions’ blogs.

3. Read blogs not in your niche. Great for thinking out of the box.

4. Read a business book and talk about your takeaways from it.

5. Read the business news section and talk about a key item from it.

6. Share photos of places, products and people.

7. Share behind-the-scenes look at your business.

8. Share the vision and/or mission statement of your business.

9. Share the story behind your business.

10. Share the people behind your business.

11. Share personal but not-to-personal stuff.

12. Share customer questions and queries, with their permission of course.

13. Share customer testimonials.

14. Share upcoming events, specials and promotions.

15. Share tips on using your products or services.

16. Share tools your business uses.

17. Share tools your business does not use and why.

18. Do a podcast.

19. Do a video interview with another entrepreneur or person of interest in your niche.

20. Do a webinar.

21. Write about doing a podcast, interview, webinar.

22. Write about fun things – food, travel, hobbies.

23. Write about running a business.

24. Write about making a business work.

25. Write about the challenges of running a business.

26. Write about the joys of running a business.

27. Write about using social media for your business.

28. Write about not using certain social media for your business.

29. Write about people who influence your business online and offline.

30. Write. Just write.

Each of these 30 ways can easily be used to churn out at least three, if not more, topics for a business blog. In fact, the last one will give you ALL the content you need!

But seriously, let’s see how you can actually use this list to come with actual business blog topics for your posts.

For instance, let’s take Number 15 – Sharing tips on using your products or services. Say, you’re in the cloth diapering industry and have a boutique that stocks different brands of cloth diapers. If you’re using Number 15, here are some of the possible topics you can create:

• How to use cloth diapers

• How to use cloth swim diapers

• How to care for your cloth diapers

• How to use all-in-one cloth diapers

• How to use flats or prefolds?


Let’s take another example. Say, you’re in the business of selling handmade jewelry for women. Here’s what you could write about using the same #15 premise:

• How to choose the right jewelry for your face cut

• How to wear your accessories right

• Jewelry buying tips for the first-time buyer

• How to care for your silver (or whatever material you use) jewelry

 I’m sure you can see where I’m going with this.

So, how are YOU going to use to start creating awesome content for your business blog?

 Photo Credit: Mariah Reyes-McDavis

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